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Print Formatting

See below for specific placement and formatting for USAC print materials, including fliers, brochures, handouts, and posters.

Layout Guidelines

Logo Placement

The logo is preferred in the upper right corner of communications. It is best seen in a standalone position.

Design Elements

Use one, large purple color block for title or leading headline. Use one single Accent Purple or purple gradient color block to draw attention to title or headline. Other elements can be in the other approved colors.

Primary Font: Open Sans

Open Sans is the official typeface for USAC. It is a sans-serif typeface that can be used for headlines and body copy, and offers a wide range of weights.

Download the Open Sans Font Family

Text Alignment

  • Headlines: Align left.
  • Text: Align left all paragraph text and subheadlines. Do not use justified text unless it is required.
  • Block quotes: Align center.

Sample Layout

Please refer to the USAC Brand Guidelines document (Gateway access required) for sample layout guidelines. All printed materials must be review by the Marketing and Communications team prior to distributing.

Marketing and Website Requests

From email and social media promotions, to printed materials, web updates, or USAC-branded SWAG, our team is here to help with your marketing needs. Complete the form in the link below to get started.

Submit a Marketing or Website Request

Questions about the USAC Brand Guide, or can't find what you're looking for? Contact us at marketing@usac.edu